Working Collaboratively With In-House Product Teams

Network Digital Marketing identified an opportunity to leverage CRO to significantly increase engagement and conversion on their highly trafficked websites.

Our Approach

Through a comprehensive CRO strategy covering research, strategy and UX design consultancy, we worked with Network's own in-house team of product owners and graphic designers to propose, test, implement and report on multiple new initiatives across the site, with a view to increasing sign-ups and on-site conversions.

Key goals

  • Support the Network team to prioritise and implement optimisations.

  • Drive increased registrations and offer clicks.

The solution

Iterative research methodologies supported by UX-focused design support and comprehensive A/B testing